The lovely people at Google took to the streets with a video camera and asked passers-by three questions:
- What is a browser?
- What is the difference between a search engine and a browser?
- Which browser do you use?
Less than 8% of people interviewed on that day knew what a browser was.
Less than 8% of people interviewed on that day knew what a browser was. Are you surprised?
I wasn’t.
These are the people that we are fixing paper cuts for. These are the people we lovingly craft software, websites, phones, little apps, big apps, games, toys and tools for.
These are our users. These are the people who want to use what we make. These are the people we want to use the things we make.
Interesting, isn’t it?
One Comment
You wouldnt believe how long ive been googling for something like this. Scrolled through 9 pages of Yahoo results without finding anything. Very first page on Bing. There you are!…. Gotta start using that more often